Going hand-in-hand with the documentary, Food, Inc., the book's designed to teach us "How Industrial Food is Making Us Sicker, Fatter, and Poorer-And What You Can Do About It." Of course, we know industrial food's not good for us, but the more interesting information here is the "what we can do about it" part. Weber's set out to provide us a guide to cost-effective organic eating. Unlike other sources that just tell us how bad our lifestyles are, Web's trying to get us to do something about it.